You can track the performance of your AdSense for content ads and your AdSense for search pages from the Reports tab of your publisher account. The Reports tab includes two sub-tabs: Overview and Advanced Reports. There is also important information included in the Payment History table, which is linked from the Overview as well as the My Account tab.
Overview: this screen provides you with quick access to today's earnings, in addition to your page impressions, clicks, click through rate, effective CPM and earnings for several pre-set date ranges (if you do not know what these terms mean, we have provided a Glossary at https://www.google.com/adsense/glossary). Overall AdSense for content and AdSense for search statistics displayed on this page can be expanded to show data for top-performing channels. You can also view predefined Quick Reports by clicking the links at the bottom of the page.
Note: if you are viewing Channel reports, the data is delayed two days before appearing in your reports. This gives us time to synchronise the data across all channels, but means that you will not see any results if you select a date range within the last two days.
Advanced Reports: Using the Advanced Reports page, you can create customized reports by choosing a product, a date range and any channels. Page impressions, clicks, click through rate, effective CPM and earnings for any dates and options you prefer can be displayed from this page.
Overview: this screen provides you with quick access to today's earnings, in addition to your page impressions, clicks, click through rate, effective CPM and earnings for several pre-set date ranges (if you do not know what these terms mean, we have provided a Glossary at https://www.google.com/adsense/glossary). Overall AdSense for content and AdSense for search statistics displayed on this page can be expanded to show data for top-performing channels. You can also view predefined Quick Reports by clicking the links at the bottom of the page.
Note: if you are viewing Channel reports, the data is delayed two days before appearing in your reports. This gives us time to synchronise the data across all channels, but means that you will not see any results if you select a date range within the last two days.
Advanced Reports: Using the Advanced Reports page, you can create customized reports by choosing a product, a date range and any channels. Page impressions, clicks, click through rate, effective CPM and earnings for any dates and options you prefer can be displayed from this page.
Payment History: This page tracks the status of previously issued payments, as well as monthly account calculations. You can click the Earnings... line item for any month in this table to view your AdSense for content and AdSense for search earnings, as well as any adjustments made to your account. Once you have qualified for a payment, and your cheque has been sent for printing or your EFT payment queued up, you will see it listed on this page as Payment.... Click on the link to see the payment details as well as the exchange rate used to calculate your local currency payment, if applicable.
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